2020-22
NOBO - A platform for creative and awareness driven self care & beauty
Creative Direction
Brand Identity
Abstract
The beauty industry is oversaturated with all types of content. In India, the space for mindful consumption and the awareness around it still remains minimal. NOBO is a path into mindful, sustainable consumption of everything beauty. It is an expression of self through the means of makeup and a guide to better consumption practices.
My role
Art Director
Duration
2020-21
Client
NOBO - personal project
Everything NOBO
What do we want to achieve?
Community & Creativity
NOBO is a place for those who seek to know what lies beyond the primary function of strokes and pigments.
The platform is dedicated to exploring the cultural, political and creative forces behind the world of beauty.
Content explored:
Creativity unleashed:
